Showing posts with label Pune. Show all posts
Showing posts with label Pune. Show all posts

Sunday, September 10, 2017

Book Review - Where Love Begins Vibhavari by Dr Joshodhara Purkayastha

Photo credit HERE
The beautiful, soft cover of the book was an instant draw for me, when it arrived at my door step. The mesmerizing face of the cover, and the light pastel colours were soothing to my mind. Naturally, I read the book at almost one sitting. The absorbing content can be clearly seen at three levels.

The first is direct. Vibhavari, a girl from a poor family in Rishikesh, is married off early at sixteen to a man from Dubai. The marriage turns abusive and the young Vibhavari is beaten and sexually abused by husband and brother-in-law. Innocent, shy and beautiful Vibhavati, bears this brunt, including bearing two sons from this marriage. At last, finding a way to escape from this torture, she is back to her own country, the two boys being placed in a boarding school in Panchgani, near Pune, Maharashtra.

After a marriage in which she literally undergoes marital rape, Vibhavari, is however, still looking for love, as she quite understands that there is a distinction between love and sex. She is looking for love, when, on her visit to see her sons, she meets a man, with whom she gets physically and emotionally close. However, when the question of marriage is brought before the man, he quickly retreats, saying the togetherness was more for mutual sexual pleasure and not for making commitment. Vibhavari is shocked and decides to stop meeting him.

Shortly after she meets a man from her own building residence, who is bethropped to  a lady, but does carry on an illicit sexual relationship with Vibhavari. This too meets the same fate – there will be no marriage in future. Vibhavari is depressed, lonely and still searching for that love, when, at the Yoga class she finally meets the man, older and wiser, with whom she is married again, and learns and travels a lot. Vibhavari, however, it seems is unlucky in love, as this last, treasure trove of love, is snatched away from her by death. Vibhavari is left alone, but this time, many things change in her life and lead her to an amazing end, coming the full circle, of life and love.

But, there is a deeper second level to this book and I would like to dwell on that. The perfect abuse story, of marital rape, physical abuse and mental torture would have lead to two consequences – one, Vibhavari would have shied away from society and become a recluse, but in fact, the opposite happens. She celebrates her body, her ability to find sexual gratification and to be engaged sexually with men she isa attracted to, showing the reader that there are two options available to the abused human; they can chose to become a recluse or they can embrace the world with more desire. Vibhavari chose the latter, but was still unfulfilled, because, she was really looking for love.

The third level of the book and story is complex and uplifting.  Desire, deviance and divinity make the third level the most exciting, for the reader with a ‘third eye’ that goes beyond the mundane. It is Freudian in nature – desire is inherent in man. Id,Ego, Superego. But where Freud stops, Indian spiritual therapy begins and so, Vibhabavi, the simple girl from Rishikesh, returns home, physhically, metaphorically and spiritually, back to where she came from and the reader now must travel with her, to Rishikesh to see what love finally is and where it finds its ultimate source and resting place.

Where Love Begins Vibhavari, is a powerful story at all levels, for love, is a primal search that is the be all and end all in our lives, until we know better.

Click HERE to buy the book.


Dr. Jashodhara Purkayastha (Yashodhara) is a professor from the education field with twenty-five years' experience in teaching psychology and philosophy, having done her master's in education from Mumbai University, India. She has completed post-graduate work in economics, this being one of the subjects taught. She has done her doctorate in education also and is giving her time to set up teacher training methods. She has written a poetry book consisting of 105 poems in three languages.You can reach her at: jashodharap(at)gmail.com


Friday, May 08, 2015

Missing from earth but not my memory

L-R: Rustam ji Taraporevala, Julia Dutta, Erica Taraporevala





The one missing from the picture above is Sengupta aunty. 

The beautiful, vivacious, talkative, forgetful but forever young lady, Anima Sengupta, mother of my school friend Erica Taraporevala just left planet earth on 7th May, 2015.

The last time, I met her was when I wined and dined with the entire family at their lovely residence, at Nagar Road, Pune, two years ago. Sengupta aunty and I engaged with talking about the days, we all lived very happily in the LIC Colony, Borivali, Mumbai. We recalled, while her daughter and son-in-law went to bed upstairs, about the times when in that colony was a little town made of Bengalis who had come to live from different parts of India and of course Bombay. Did I remember, Bhattarji uncle, and his pure Bangal accent and the way he made us laugh? Of course I did! When he related the story of the young boys playing in the football field had gathered with mock show of fearlessness, rolling up their sleeves and tucking in their lungis (football was played in lungis, the national dress of Bangladeshi men in the 50s) to fight against establishment, but no sooner had the police come to lathi charge them, they fled so hard that some of the boys even went bottomless, because, their lungis had dropped off and they did not even realize it!? And just as in those days, we all laughed so much, Sengupta aunty and I cracked the night air with our giggles.

And of course the time, she went to Juhu beach and the naughty wave came forcefully in and grabbed her set of Made-in-London dentures, the whole set, leaving her toothless but not humour deprived. Sengupta aunty and my maternal aunt, my mashi were very good friends and often when school broke and I returned home to a snack before dinner, Sengupta aunty was in our house chatting with my mashi.

“My God, Mrs Shyam, it is late!" She gasped, "Erica must have come home too. Let me rush back!”

This time too when we met, we talked of the past and memories filled like never before. Talking to her made me realize that she filled up a void in my heart - when she and I talked, it was just like when I lay on my diwan in the drawing room and my mashi sat after dinner on the sofa and we chatted about this and that, people from the past and incidents etched in our minds.

That luxury is now lost. The moments of togetherness as niece and aunt, are gone forever now. Sengupta aunty was a great story teller, and so is her daughter, Erica Taraporevala.  Like mother ; like daughter.

And I, will always miss the closeness of that hour when we talked, just like I talked with my aunt, my mashi. The door to that story in my life is forever closed now.

Goodbye Sengupta Aunty! I know you are having a great time out there, meeting up and talking about the past on planet earth with all those who left before you, from Borivali LIC Colony Bongo Samaj!

Ebar janai propam!

R-L: Sengupta Aunty, Rustam ji Taraporevala, Persis, Erica, Mrs  Freny Ginwala , Natasha.




Sunday, August 31, 2014

Book Review - No Holy Cows in Business...

Authors Kiran Bhat, Sekhar Seshan
In 1992, an advertising agency, Xebec Communications Pvt Ltd was started by a young lady with a Masters in Industrial Psychology, from Pune University. Over the next 22 years the Agency grew from ‘just another name’ to a name to reckon with. The owner, a first generation entrepreneur tells her story in the newly released book, “No Holy Cows in Business...” along with Sekhar Seshan, Senior Journalist from Buniness India. The book is matter of fact and the writing is direct – it appears that the author is speaking to you, even as you read the 9 Principles of entrepreneurship, which she lays down, pretty simply.

  1. Love what you are doing
  2. An organization is the reflection of the promoter’s energy
  3. Focus, focus, focus
  4. Get financial literacy
  5. Add a new revenue stream every year
  6. Keep costs under control at all times
  7. Enrolment of key people for the next level
  8. Continuous learning
  9. Pull the plug when it does not make any sense
Each of these principles is duly enhanced with Case Studies which make the reading very interesting. Harshvardhan Neotia, Chairman, Ambuja Neotia Group, tells his story of how he broke away from his family business to start his own, Padmasri Chandra Mohan, Founder Chairman, Punjab Tractors, C Parthasarathy, Chairman, Karvy Group, Dr Anil Lamba, Founder Director, Lamcom School of Management, Vikram Kirloskar, Vice Chairman, Toyota Kirloskar Motors, G V Krishna Reddy, Chairman, GVK Group, Suhas Baxi, CEO, Pennar Industries Ltd, Nishit Kumar, Founder MD, NOTRA Group, T Muralidharan, Founder Chairman, TMI Group – and many more names, you might have heard about, or you might not have done so, but these are stories/Case Studies of people who through extreme grit and belief on holding a large dream, started from scratch to become household names and who, fell many times, but did not give up on themselves or their vision of their Company. The book is a veritable joy when you think about the pains and strains, the never-say-die attitude of a true entrepreneur, who through thick and thin; come hail, come high water, strives to realize and spread his dream. It talks of struggle of a different kind, which is not really individual. When you have 50 people or 150, 2000 or 5000 people who work in your Company, the loss is only the proprietors, while that gain belongs to all. The financial health of the Company is THE most important watch you will ever care about.

In a world where outsourcing has become the business norm and coming out of business school does not mean getting the best job that pays the highest salary, if one is bitten by the entrepreneur bug while at school, the world belongs to him or her. Hence this book serves as a handy tool to keep along from a connoisseur who has known it all, scaled heights and bitten the mud to come up like a phoenix over and over again.

Most of the Case Studies, which have all been done by Sekhar Seshan, prove that industry does not necessarily belong to those who come from rich backgrounds, or those who were trained for it. Indeed, it is a passion, a driving need to excel and keep doing better, reinventing oneself and the organization, over and over again, that keeps a healthy business house going. It is heart, head, strategy and a mind that is clear and can hold a vision that finally wins the world.

Like Arjuna’s focus in the great big battle field of dog eat dog, keeping the mind held strongly to the goal can be the only weapon that keeps the creator of a vision going. The rest is co-creation with his team.

Surgically cold with precision to be able to hack and cut down on manpower if the need arises, the entrepreneur must execute like a Zen Master and yet at the same time, enroll personnel for growth to the next level. Above all, the entrepreneur must be endlessly on the ball, never tiring of it and yet, be distanced enough from it, to hold the vision and launch it to the next level.

A game of skill, knowledge, strategy, meditation and above all, the hunger to create, is the story you will read of in this book.

If you are an entrepreneur or want to be one, all you need in your hand is this book of inspiration and the fire in your belly that propels you to be your own Master.
Good Luck to the book and the zillions of humans, across the globe, who want to be their own business persons.

The book lacks examples of women entrepreneurs, except the shining example of the author herself and two other, like Geetanjali Kirloskar and Uma Chigurupati of KRSMA wines. Also, being more an academic book that will be read in business schools and by people with a mind for business, a digital version would be excellent as most academic books, shopped from abroad, are in digital format.

Case Study: Booked! (pg 30)
“T Narayan Shanbhag who started Mumbai’s ionic Strand Book Stall in November 1948 and ran it till he dies in 2009 at the age of 85, was a personification of the principle this chapter enunciates – An Organization is the reflection of the promoter’s energy – Here is an extract from a biography written in 2003.”

Read on here:



















Publisher: Viswakarma Publishers
283, Budhwar Peth
New Post Office
Pune – 411 002
Email: info@vpindia.co.in
Website: www.vpindia.co.in
Authors: Kiran Bhat, Sekhar Seshan
Pages: 147
Price: Rs 200



























Friday, September 20, 2013

Was it an easy delivery?

Available at Amazon.com
Years ago, one of my friends from the US, wrote an ecstatic letter. She had just become a mother. She sent me a card with the picture of the baby boy on top, and a note inside. It said, she had given birth to a lovely little bundle of joy and she had, had a really, easy, painless delivery. A delightful feeling filled me as I saw her son and her personal note.

I remember that feeling today, as I introduce you to the fast, quick, and somewhat easy delivery I had had myself, with regard to my new born, second child – Laughing Stock Productions.

The manuscript had got misplaced the first time I sent it to my publishers. In the meantime, I worked hard, with the help of an Editor here in India, to make a better, finished product. It took a lot of time that one, but by the time I had it with me, I re-sent the manuscript only to know I was somewhat in queue now. I waited for the final copy to arrive from my publishers after their editing the manuscript.

What editing that was! If not for my eye for details, I would not have made out the changes made in the manuscript. A good Editor they say is one, who does the work so well that even the author is not able to make out the changes! There were however, many missing inverted commas, at the beginning of the sentence. This they said would be all put in place before the book was available on Amazon.com.
I had read the manuscript not less than 30 times over time and what I was beginning to suffer from is what Ph.D students suffer – they can’t look at their thesis anymore at the end! Friends advised I leave for a destination, taking a break from the manuscript, have a holiday.

I did! I went to Amritsar to see The Golden Temple, for the first time in my life. There, I forgot all about the book totally. Returning after two days, I turned on my computer and the next thing I knew was the book had gone to Story Cartel for its round of aggressive marketing and review seeking spree. And Gosh! Did they do a great job! Laughing Stock Productions was on!

It is the easiest delivery I have had. Before I knew it, the baby was out and falling on every eager lap! I was ecstatic! Like an able and skillful surgeon, while the mother takes a breather, from complaining, the Editor had done his job, expertly. Now, that Laughing Stock Productions was already born, there was only the sound of laughter to hear, in the here and now J

What a smooth, easy, quick and painless delivery that was!


To read:

Check out for FREE download:

#ticktock10 4 days left! @juliadutta's Laughing Stock Productions Read, Review & Win $$$ @storycartel storycartel.com/books/265/laug